Stories Feature
THE HAIRBRUSH THAT BROKE THE INTERNET

The Mason Pearson hairbrush – a timeless classic that's been making waves (and smoothing them) since 1885. Lately, it's found a whole new fanbase among Gen Z, thanks to TikTok's beauty enthusiasts who can't stop raving about its transformative powers.​

What's the magic behind this century-old brush that has everyone, from your grandma to your niece, singing its praises? Let's dive in...

SHOP: Our edit of Mason Pearson brushes

A heritage of craftsmanship

Founded by engineer Mason Pearson in London, this eponymous brand revolutionised haircare with its innovative rubber-cushion pad design. This unique feature allows the bristles to flex, providing a gentle scalp massage that stimulates blood circulation – perfect for healthy hair growth.

The design has remained largely unchanged for over 130 years, a testament to its enduring efficacy, and the brushes are still produced in a single factory in East London suburb Rainham.

“My French grandmother – Mason Pearson Jr.’s wife – had long, lovely hair. And it was said that in 1916, she was used in an advertisement to show a maid brushing her hair,” Michael Pearson, chairman and chief executive of Mason Pearson, told the Washington Post recently about the tool’s beginnings.

The TikTok effect

Enter TikTok, the birthplace of most modern beauty trends. Gen Z users have catapulted the Mason Pearson brush into viral stardom, showcasing its ability to transform hair with just a few strokes. One user exclaimed, "Worth every single penny," highlighting the brush's prowess in smoothing and detangling even the most stubborn locks.

Watch on TikTok

In the visually led, GRWM era we live in, there is also something perfectly #aesthetic about a Mason Pearson brush sitting on your vanity or sink – a little luxury and status symbol.

The hype is real: according to Mason Pearson’s managing director Bea Morrison, the company has seen a 25 to 30 percent rise in sales over the past year. Here at Colleen, the brushes are consistently one of our most purchased items; the people that get it, get it.

Why the hype?

So what makes this brush a must-have?

1. Gentle detangling
The combination of boar and nylon bristles glides through hair effortlessly, reducing breakage and making it ideal for all hair types.

2. Scalp stimulation
The patented rubber cushion pad provides a gentle massage, boosting circulation and promoting healthier hair growth.

3. Natural oil distribution
Boar bristles effectively distribute natural oils from the scalp down the hair shaft, enhancing shine and reducing the need for additional styling products. ​

4. Longevity
With proper care, a Mason Pearson brush can last for decades; think of it as an investment.

What do the different numbers mean?

BN3 versus BN4 – which one is for you?

The BN3 is a full-sized brush (21.6cm) with six rings of tufts, making it ideal for mid-length or dense fine hair. The mix of boar bristles and hardy nylon tufts detangles while evenly distributing natural oils for a silky finish. Perfect for daily use and achieving a polished look.

The BN4 is a smaller, more portable option (17cm) with five rings of tufts. Designed for on-the-go touch-ups, this pocket-sized brush is great for travel, handbags or gym bags. It still offers the same boar and nylon bristle benefits, making it a great companion for fine to medium hair types.

…is it really worth it?

With prices ranging from $230 to $345 NZD, it's natural to pause. But considering its durability and the myriad benefits it offers, many find it a justifiable splurge. As one long-time user noted to Business Insider, “Not only is this the best hairbrush I've ever used, but it's the only hairbrush I've consistently used for over 10 years.”

In the ever-evolving world of beauty where trends and micro-trends come and go, the Mason Pearson brush stands as a beacon of enduring quality – think of it as a beautiful and trusty companion in your haircare journey.

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